You might be wondering what is a niche. A niche is simply a group of people with similar interests and needs. They are very passionate about their topic of interest. Think of a small pond packed with starving fish and you have the bait specific to their needs; they will like what you have to offer the best. This, in essence, is a niche.
Why a niche market? Well, unless you are a huge corporation with bottomless pockets, niche marketing is the way to go. You see most of the large corporations blow off niche markets because they are not trying to make an additional $1000 to $15000 per month like many home-based business entrepreneurs and other small business owners.
They are seeking to make millions per month, which is good for you because you don’t have to compete with those companies that have massive marketing budgets.